Repartee AI

Designing Trustworthy Interfaces for Custom AI Agents

Repartee AI is a startup building a customizable AI assistant platform focused on minimizing hallucination in LLM responses. I served as the product manager overseeing user experience, partnering closely with an engineering-focused PM to define and execute the product vision. We reported directly to the CEO and led cross-functional collaboration between engineering and design.

Project Timeline

8 Month

Team

1 UX-Focused PM (me)

1 Engineering PM

1 Product Owner

5 Engineers

3 Designers

My Role

Market Research

UX Strategy
UX Design

Tools

Notion

Google Sheets

Figma

Slack

“We built an AI that could talk to documents. But what if it told you the wrong thing — confidently?”

Overview

Context

Retrieval-Augmented Generation (RAG) systems are widely used in enterprise AI — but even with retrieval, LLMs still hallucinate. That’s a critical risk for high-stakes use cases.

Business Problem

Enterprise teams needed visibility and control around hallucination — not just vague confidence scores. Our MVP didn’t yet reflect that.

Problem Statement

AI agents often produce unreliable or misleading outputs (hallucinations), but users lack transparency and control

—especially in early-stage platforms built with open-source models.

Target Audience

Need clarity, control, and confidence over AI outputs

  • Tech-savvy early adopters exploring custom AI agents

  • Enterprise clients & investors expecting stable, low-risk AI applications

“I don’t care if it’s 80% accurate — I care when and why it’s wrong.” - early user

HMW Statement

How might we reduce uncertainty for technical and business users reviewing AI model outputs?

Discovery

What & So What

  • Cross-team interviews revealed disconnect between backend flexibility and user comprehension—users needed clearer guidance and feedback.

  • Competitive Analysis of 7+ GenAI tools: LangChain, Claude, Pinecone, RunPod - showing most AI platforms overwhelmed users with technical complexity.

  • Rapid prototyping validated that visual clarity + modular navigation reduced task drop-off.

  • Iteration based on team feedback led to consolidated UI patterns and scalable layout templates.

Solution & Result

My Contributions

  • Redesigned key flows: Billing, Notifications, Landing Page, Monitoring Dashboard

  • Created high-fidelity prototypes with responsive layouts; supported dev handoff via Figma specs

  • Introduced modular components that scaled across 5+ use cases

  • Delivered before/after flows to stakeholders and investors, enhancing product clarity and credibility

  • Helped frame the value proposition visually: “Custom AI, Zero Hallucination Tolerance”

Key projects:

  • 🌱 HuupAI Landing Page – Highlighted use cases and visualized safety mechanisms

  • 📚 Librarian AI Assistant – Designed conversational UX for document navigation

User Flow

Challenge 1: User Dashboard

We included user dashboard and chat system on users' profile. This satisfy the Users' needs -- making connections with real estate agents, sellers, buyers and even lawyers. The challenge then became: how to incorporate the business goal to my design?

Challenge 2: Detailed Property Page

We included user dashboard and chat system on users' profile. This satisfy the Users' needs -- making connections with real estate agents, sellers, buyers and even lawyers. The challenge then became: how to incorporate the business goal to my design?

Challenge 3: Finance Page

Creating a platform for finance is pivotal to our website. It's a stepping stone for users who want to bake E-Stack into a part of their leasing/purchasing process.

Design Showcase

  1. Chat-like AI Hallucination Detection UI

  • Show: Final interface (GPT-style chat + hallucination alert layer)

  • Annotate: Confidence scoring, feedback triggers, source highlighting

  • Before/after: Early version vs. final clarity-focused version

  1. Hallucination Detection Dashboard

  • Show: Query logs, confidence analytics, source trace tree

  • Callouts: How information architecture reflects enterprise usage

  1. Landing Page V2

  • Before/after layout comparison

  • Headlines that clarified value prop

  • CTA improvements + feature scannability

Visual Add-ons (optional in Figma)

  • Competitive landscape matrix (features vs. competitors)

  • Product narrative diagram: “Why Trust is the Product”

  • IA map for platform tools (LLM Studio, ML Studio, Admin)

Product Strategy & UX Architecture

My Contributions

  • Designed an async documentation system to streamline PM–engineer–design collaboration (reduced meetings by 50%)

  • Co-led roadmap prioritization: positioned hallucination detection as our core product wedge

  • Led the Landing Page V2 redesign to clarify product messaging for both developers and investors

Key UX Flows

  • Hallucination flagging & explanation in chat-style UI

  • Confidence score thresholds + inline source matching

  • Dashboard overview: track failure rates across queries

Outcomes & Impact

Metric

Impact

Enterprise user adoption

⬆️ 35%

Retention rate (4 weeks)

⬆️ 20%

Dev/design sync efficiency

⬇️ 50% sync meeting time

Investor narrative alignment

✅ Helped close product-market fit story

Reflection

✅ What went well: Fast iteration cycles, strong collaboration with PMs, visual storytelling that resonated with stakeholders

🔄 What I’d do differently: Push for earlier user testing beyond internal feedback

💭 Even better if…: We had more longitudinal usage data and user interviews

What I learned

  • How to make LLM risks legible through good UX

  • Balancing vision + feedback + feasibility in ambiguous startup environments

  • Design is not just about screens — it’s also about the story you tell

What If I Had More Time?

  • A/B Test the hallucination alert UI (confidence clarity, placement)

  • Design a “mitigation recommendation” layer (e.g., suggest alternate phrasing)

  • Add user feedback loop on flagged hallucinations to train detection engine

  • Mobile support: Quick preview of dashboards and flagged queries on the go

  • Analytics Drill-down UI: Click to see per-query or per-user patterns

Takeaways

Good UX isn't just about usability—it’s about trust design, especially in AI. Designers must mediate between user clarity and backend complexity.

This project helped me sharpen my ability to:

  • Communicate complex AI problems to users and stakeholders

  • Build clarity-first products in the B2B AI space

  • Translate abstract risks into usable, trustworthy interfaces

Bridging user needs and business goals through collaborative design that delivers results.

2025. Designed with ♡ in Seattle.

Bridging user needs and business goals through collaborative design that delivers results.

2025. Designed with ♡ in Seattle.

Bridging user needs and business goals through collaborative design that delivers results.

2025. Designed with ♡ in Seattle.